ADNAMS P DROP IPA

 A 150TH BIRTHDAY CAMPAIGN THAT CELEBRATES THE COMPETITION

A NEW ADNAMS BEER MADE WITH YOUR PEE

#EXCEEDINGLY SUSTAINABLE

A NEW ADNAMS BEER MADE WITH YOUR PEE

BRAND: ADNAMS.

MISION: ADMANS wanted to create the most sustainable beer.

INSIGHT:  Urine is the perfect fertilizer for crops!

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

P DROP IPA

Creative Direction & Concept:

Bárbara Tábara, Esther Casas– Art Director  ·  Ross Norton, Javier Alcobendas– Copywriter